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Day & night routines? Why?

Your skin has different priorities throughout the day. In the morning, it needs hydration and protection. At night, it needs a proper clean and a chance to reset.

The good news? Neither routine needs to take more than a few minutes.

PAPATUI Hydrating Facial Cleanser, PAPATUI Facial Moisturizer with SPF, and PAPATUI Awakening Eye Gel against a sunrise image background with text overlay that reads "Step #1, Step #1, Step #3," and "Morning Routine"
PAPATUI Hydrating Facial Cleanser, PAPATUI Rejuvenating Toner, and PAPATUI Restoring Facial Moisturizer against a night sky image background with text overlay that reads "Step #1, Step #1, Step #3," and "Night Routine"
Use the left and right arrow keys to navigate between before and after photos.

MORNING: Wake Up. Wash Up. Protect Your Face.

Your morning routine clears away overnight oil, adds hydration and helps protect your skin from whatever the day throws at it—especially the sun.

Close-up of man applying PAPATUI Hydrating Facial Cleanser to his face against a neutral background

1. CLEANSE

Wash away excess oil and anything that built up overnight without leaving your skin feeling stripped or tight.

How to use:
Massage onto wet skin, rinse and pat dry.

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Man applying white cream to his face against a neutral background

2. MOISTURIZE + PROTECT with spf

Hydrate your skin while helping protect it from daily sun damage. Yes, you still need sunscreen when it is cloudy. Yes, you still need it in winter.

How to use:
Apply generously to your face and neck every morning. Reapply when spending extended time outdoors.

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A close-up of a man applying PAPATUI Awakening Eye Gel to his under-eye against a neutral background

3. awaken tired eyes

Help tired-looking eyes appear more awake while adding lightweight hydration around the eye area.

How to use:
Gently tap a small amount beneath each eye.

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NIGHT: Wash Off the Day.

Sweat, oil, sunscreen and everything else your face encountered during the day should not follow you into bed. Your nighttime routine cleans the slate and helps support your skin while you sleep.

Man applying a white cream to his face against a neutral background

1. CLEANSE (again!)

Removes dirt, oil, sweat and sunscreen so you are not sleeping in the day’s buildup.

How to use:
Massage onto wet skin, rinse thoroughly and pat dry.

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Close-up of man pouring PAPATUI Rejuvenating Toner into his hand

2. Tone

Helps remove lingering buildup, gently exfoliates and prepares your skin for the rest of your routine.

How to use:
Apply to clean skin using your hands or a cotton pad. Avoid the eye area.

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Close-up of man applying white cream to his face against a neutral background

3. MOISTURIZE

Replenishes hydration and helps support your skin barrier overnight without feeling heavy or greasy.

How to use:
Apply evenly across your face and neck as the final step.

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