Dwayne "The Rock" Johnson smiling on a beach

Better Men's care

PAPATUI is a men’s care brand founded by Dwayne "The Rock" Johnson in collaboration with dermatologists, scientists and world-renowned fragrance experts. Built on high-performance formulas, powerhouse ingredients, and thoughtful formulations, PAPATUI makes it easy for men to look, feel, and smell their best every day.

I started PAPATUI to make high-quality self-care simple, effective, and accessible for every guy.

Dwayne Johnson, Founder

Collection of Papatui skincare and hair care products on a beige background

Dwayne "The Rock" Johnson holding a photo of himself as a child and his grandfather against a plain background

About the name PAPATUI

Behind the name

PAPATUI comes from a deeply personal place for founder, Dwayne "The Rock" Johnson. Rooted in family, culture, and the people who shape us.

"PAPA" represents fatherhood, guidance, and legacy. As a father of three daughters, those values shape who he is every day.

"TUI" is a Samoan name given to Dwayne by his grandfather, meaning "king"

PAPA + TUI = PAPATUI